provides a variety of consulting services including:
set-up and work flow.
Programming (client-driven content in long and short form).
liaison and target market identification.
media positioning (proven strategies for extending brand at little or no
and content control.
Mike Simpson, 828 Media founder, has over his career defined and implemented successful
media and marketing strategies for the largest companies in the world of
outdoor programming including:
(now InterMedia), identified and implemented the strategy to make Primedia
the largest targeted multi-media communicator in the outdoor world with
print, television, internet, educational DVD library, radio network and
the largest manufacturer of fishing and hunting products in North America.
Pioneered integrated, brand-driven national programming along with a
comprehensive plan to extend all brands through multi-media.
the most successful multi-species, multi-media fishing network in the
world. Identified network strategies increasing reach exponentially.
Helped the company seamlessly transition between production models. Became
the most respected and award-winning organization in the history of